Logistics SaaS · Logistics · Fractional CMO
−47% blended CAC for a logistics SaaS by killing what wasn't working
Reallocated paid budget, killed losing creatives and fixed attribution to nearly halve customer acquisition cost in two quarters.
LogisticsPerformanceAttribution
−47%
Blended CAC
6 months
Duration
2024
Period
What you'll get in the full case
- Client context and initial challenge
- My step-by-step approach
- Results with numbers
- Learnings you can apply to your team